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Digital Marketing

Learn how to advertise your products or services using impactful Digital Marketing strategies to reach new customers online.

Marketing Light Bulbs

Marketing to Millennials

As we were working through the discovery process with a client the other day, they stated that they wanted to reach out to younger people (young families or couples ‘starting out’) as potential clients. As it happens, we have a number of Millennials on our staff, so I asked them to describe how they made their buying decisions. Here’s what they said…

The call to action

Two business lessons I’ve learned from my friend Phil McColeman are: always put your best foot forward, and don’t forget to ask for the business. These can be the makings of a New Year’s resolution you won’t regret!

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