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Caring for the Animals in our Lives

illustration of vet caring for pets

The importance of animals in our lives grows more critical every day. With a rise in technology and isolation, humans can find increasing comfort in the form of a pet, which is why our clients in animal services are so needed and deserve more acknowledgement. Not only have we as humans had a highly stressful […]


What are you doing for Hamilton Day?

November 5th is Hamilton Day

If you are looking for a way to ‘support local’, the Hamilton Chamber of Commerce is making it easy, and it all happens on Saturday, November 5. Hamilton Day is not a new idea. It first started during the Great Depression in 1931 and was revived last year as local businesses were struggling to do […]


What is EAT when it comes to SEO and why is it so important?

SEO

EAT stands for Expertise, Authoritativeness, and Trustworthiness. These factors impact Google’s ranking of sites on their search engine, which is why it is so important for website creators to implement them. Google stated that using EAT is a characteristic of a “high-quality page” which will greatly help with SEO (search engine optimization). Here are some […]


The Importance of Accessibility Online

Designers should always keep their users in mind

As the creator of a website, social media profile, online store, or anything online, you will want to reach and impress the most comprehensive number of users. Making content accessible to people who are hard of hearing, visually impaired, neurodivergent or who use English as a second language is incredibly important when creating a space […]


The Importance of Local SEO

Local business search in Hamilton, Ontario

Local SEO can make a huge difference for businesses wanting to attract more nearby customers.


How to Grow Your LinkedIn Profile

profile headshot on blue

Step 1: Content To gain views on a ‘news feed’ platform like LinkedIn, you first need ‘news’ to post. These can be pictures of your products with a brief description of what it’s for, benefits, etc. It can be customer recommendations. It can be videos. It can be personal commentary; it doesn’t matter too much […]


Log4j – What you should know, and what you can do

Log4j

Log4j is a utility program which is everywhere-present seeking out security information for all kinds of consumer and enterprise services which include websites, ecommerce, banking, applications and all kinds of tech products.


When Smaller Is Better

Woman at computer screen

Can web developers help save the planet? Not by ourselves. However, developers can help lower the environmental impact of website building. We’ve mentioned before how the main cause of electricity use of a finished website is the number of calls being made to the server the website is hosted on. A major driver of those […]


Low-Carbon Website Design

Low-carbon website design

One of the biggest issues in our world today is carbon emissions and their effect on the environment. While having things online may seem eco-friendly and less wasteful, the electricity used to host the massive amount of websites today is still creating CO2 emissions. Large websites with lots of pages and big attachments need a […]


The Role of ‘Free’ Media

Website preventing article from being read

All of the media being produced today is created for a specific purpose. While media is created for art and entertainment, it also has an ulterior motive—profit—and producers and consumers are vital for this aspect. Producers can be anything from Walmart to Instagram, while consumers are us—the eyes, ears, and mouths keeping the producers afloat. […]

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