Can your business be found on ChatGPT?
A site that is optimized for search engines is well on its way to being optimized for AI. Schema and structured data, especially for ecommerce sites, is key to having your content included and ranked.
Digital Marketing
Learn how to advertise your products or services using impactful Digital Marketing strategies to reach new customers online.
Why Google Analytics isn’t always accurate (and that’s okay)
Google Analytics is the default tool for businesses wanting to understand how users interact with their websites. But if you’ve ever compared Google Analytics data to that of other platforms like Google Ads, Facebook Ads, Microsoft Ads, or your own sales figures, you’ve likely noticed the numbers just don’t add up.
Social Media Marketing: How Can Businesses Expand and Tap into New Markets?
These days, Social Media Marketing has evolved from a nice-to-have tactic into an indispensable growth tool for businesses. However, some questions still remain…
Understanding the rising costs of advertising online
Online advertising is a cornerstone of digital marketing strategies for businesses of all sizes. Over the past decade, the cost of online advertising has increased, leaving many business struggling with tighter budgets and higher competition. What is causing this upward trend?
Is Facebook restricting your account?
Are you having issues with Facebook or Instagram restricting your business account? These platforms strictly follow a list of rules in order to keep you and your followers safe. We’ll quickly go over how to see if you’ve broken any rules and some easy ways to get your account unrestricted.
Act soon if you want to keep old Google Analytics data
Google will start deleting and removing access to all Universal Analytics content on July 1, 2024. Act now to save your data.
Is your advertising plan ready for the holidays?
Looking for some inspiration for your holiday sales campaign? We offer some helpful ideas that can bring joy to your customers.
7 ways to build high-quality backlinks to your website
How can you use effective link building strategies to drive traffic to your website, improve your website SEO, and rank higher on search engines?
What does Google Analytics 4 mean for website owners?
Every website owner should know about their website’s analytics in order to successfully run their business. Google, being the biggest search engine, has a way […]
The Importance of Local SEO
Local SEO can make a huge difference for businesses wanting to attract more nearby customers.