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What’s old is new again

Remember the good ol’ days of the monthly newsletter? Well, those days are back – in a new and better way!

Spring is in the air

I don’t like feeling stuck, not having options, trapped, not in control. Like I’m caught in a big snow drift.

Is your website accessible?

Beginning in 2012, public sector and large organizations in Ontario will need to make many aspects of their business accessible. This includes online communications like websites. Is this a good thing?

The call to action

Two business lessons I’ve learned from my friend Phil McColeman are: always put your best foot forward, and don’t forget to ask for the business. These can be the makings of a New Year’s resolution you won’t regret!

Do I need a Facebook page?

Online social networking is important for business. It’s a new form of relationship-building that can have great rewards, whether your audience is around the corner or around the world. And like all relationships, it takes work.

Too good to be true?

There’s a special pleasure that we take from helping not-for-profit organizations and charities serve their members and communicate their unique messages to the world. Michael Jahn and The Charity Post is one that will renew your faith in the basic goodness of humankind.

How much does a website cost?

It’s the number one question I get asked. The answer may surprise you!

Website ROI

Today businesses and not-for-profit organizations alike are looking for ways to measure their website’s return on investment. Good web designers appreciate this and have numerous tools at their disposal. Measuring the effectiveness of your website is a good thing, whether the language you use is ‘good business’ or ‘good stewardship of resources’.

What has your website done for you lately?

How is your website today? Many people can’t answer that question because they haven’t visited their website today. Some haven’t been there for a week; others longer. It’s not that they don’t care about their business, but they just don’t expect much from their website. Sure, it has to be there, but beyond that, the language around the website’s purpose gets really fuzzy. Is that you?

Accessibility 3.0

We’re experiencing a backlash to the ‘wall of information’ that most websites have presented us for the last few years. It’s like we’ve all got headaches from the ‘visual noise’ and are now looking for space, clarity, and room to think. The main challenge in web design today is to make it easy for all visitors to easily get the information they need, without a lot of distracting stuff. Let’s call it Accessibility 3.0.

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