Google Analytics is the default tool for businesses wanting to understand how users interact with their websites. But if you’ve ever compared Google Analytics data to that of other platforms like Google Ads, Facebook Ads, Microsoft Ads, or your own sales figures, you’ve likely noticed the numbers just don’t add up.
In an election campaign we have the responsibility of getting informed. The challenge, especially in social media, is how to separate the information from the disinformation.
These days, Social Media Marketing has evolved from a nice-to-have tactic into an indispensable growth tool for businesses. However, some questions still remain…
Images play a vital role in the overall look and feel of your website. The right visuals (high-quality images that are relevant to your niche) can make your website look more polished, modern, professional and trustworthy, while wrong ones can make your site look amateurish and even questionable.
As we head into 2025, the digital landscape is evolving fast. For small and medium-sized businesses (SMBs), embracing cutting-edge UI/UX trends is essential to stand out, engage users, and drive growth. In this post, we explore the top design trends for 2025, showing you how they can elevate your brand and improve conversions.
Online advertising is a cornerstone of digital marketing strategies for businesses of all sizes. Over the past decade, the cost of online advertising has increased, leaving many business struggling with tighter budgets and higher competition. What is causing this upward trend?
Are you thinking of making a corporate or personal donation this holiday season? We work with several local not-for-profits who make our community better in a variety of ways. A contribution to any of them will help people in need today, and is also an investment in our collective future.
We share with you a bit of our journey to join Canada’s 2SLGTBQI+ Chamber of Commerce, as well as our plans and expectations for the future.
AI is increasingly integrated into everyday life, from search engines providing answers to improving the functionality of devices like phones and hearing aids.
Having a website can be scary at times; hackers and criminals always knocking at your door trying to get your information. If you have a WordPress website, that “door” is /wp-admin/ or /wp-login/ and it’s easy to find.