Google Analytics is the default tool for businesses wanting to understand how users interact with their websites. But if you’ve ever compared Google Analytics data to that of other platforms like Google Ads, Facebook Ads, Microsoft Ads, or your own sales figures, you’ve likely noticed the numbers just don’t add up.
Online advertising is a cornerstone of digital marketing strategies for businesses of all sizes. Over the past decade, the cost of online advertising has increased, leaving many business struggling with tighter budgets and higher competition. What is causing this upward trend?
Are you having issues with Facebook or Instagram restricting your business account? These platforms strictly follow a list of rules in order to keep you and your followers safe. We’ll quickly go over how to see if you’ve broken any rules and some easy ways to get your account unrestricted.